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With so many ground-breaking technologies, inventive announcements, and insightful strategic talks at Dreamforce 2024 , companies are ready to put Salesforce's newest products into practice. But the real secret to reaping the rewards of these advancements is knowing how to best use them to optimize your return on investment (ROI). We'll look at practical ways in this blog to assist you take advantage of the new Salesforce features and tools that were unveiled at Dreamforce 2024 in order to improve business results. 1. Leverage Salesforce Einstein GPT for Personalized Engagement Salesforce Einstein GPT is an AI technology that is highly effective in creating customized customer experiences at large scale. It is one of the most notable developments from Dreamforce 2024. Start by using Einstein GPT into your marketing and sales tactics to optimize return on investment. Make use of its generative AI capabilities to create content that is specifically targeted to each customer, such...